Purpose
This assignment is intended to help you learn to apply the topics of managerial economics learned throughout the course.
Overview
To analyze a case study, therefore, you must examine closely the issues confronting the company. Most often, you will need to read the case several times — once to grasp the overall picture of what is happening to the company and then several times more to discover and grasp the specific problems.
Action Items
Read the final case: Walmart Hoping for Another Big Holiday Showing on page 74 of the textbook.
Review the Case Study Analysis Report Guidelines, which include (but are not limited to)
Write a minimum 5-page Case Study Analysis report.
Opening: Provide an overview of the overall case to inform the reader about the case.
Incorporate your thoughts, supported by facts using outside sources, for the following questions into the main part of the paper:
The director notes that most MSAs saw a decrease in consumer confidence of approximately 4%. Based on this information does the evidence support optimism for holiday sales if prices remain unchanged?
Could a change in price bolster revenues?
Explain your thoughts, supported by facts based on the information you learned throughout the term.
Your answers must be comprehensive in nature.
Conclude by separating the strategies you mentioned into the two separate categories of supply and demand. Then state which strategy would be the best, in your opinion, to reduce the impact of a shortage, and why.
Include 2 to 3 resources in addition to your textbook.
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